Media Planning Buying
Develop and manage direct-response media strategies across offline and digital channels, combining campaign implementation, optimization advice, and hands-on coaching around messaging, landing pages, and CRM strategy.
Performance Media Strategies helps advertisers turn offline channels into measurable customer acquisition opportunities. From radio, TV, and print media planning to pay-per-call, live transfers, and call center programs, our performance-based approach aligns campaign compensation with agreed results. With more than 25 years of media experience, we provide strategic guidance, campaign management, and hands-on optimization for direct-response growth.
Performance-based offline and direct-response programs designed to connect advertisers with interested prospects and measurable acquisition opportunities.
Develop and manage direct-response media strategies across offline and digital channels, combining campaign implementation, optimization advice, and hands-on coaching around messaging, landing pages, and CRM strategy.
Reach interested consumers through a multi-channel network spanning radio, TV, print, internet, mobile, and call center affiliates, with programs customized around lead and sales volume goals.
Connect qualified prospects directly with advertiser call centers in real time, helping turn lead interest into immediate conversations between potential customers and sales teams.
Offline advertising can generate meaningful response when media, messaging, and follow-up work together. Performance Media Strategies develops and manages direct-response programs across radio, television, print, mobile, internet, and call center channels. Campaign support can include media buying, lead generation, landing-page guidance, CRM coaching, and optimization, with compensation tied to agreed results rather than simply media activity.
Get a direct-response partner focused on measurable outcomes and aligned campaign decisions.
Founder Mark N. Dorf brings more than 25 years of media and marketing experience across online and offline channels.
Performance-based compensation is tied to agreed results, helping reduce financial risk for advertisers.
Publisher, network, portal, and call center relationships support integrated campaigns across multiple response channels.
Campaign coaching covers messaging, landing-page efficiency, CRM strategy, and ongoing optimization advice.
Experienced leadership focused on practical, results-driven campaign strategy.
Founder
Mark N. Dorf is the founder of Performance Media Strategies and a media veteran with more than 25 years of experience managing and orchestrating advertising campaigns across both online and offline marketing channels. Throughout his career, Mark has built extensive relationships with direct publishers, CPA networks, content providers, ISPs, portals, and destination sites, giving his clients access to a robust multi-channel Pay Per Call network spanning radio, TV, print, internet, mobile, and call center affiliates. He created the company's performance-based model to minimize advertiser financial risk while aligning the interests of advertisers, agencies, and vendors in a true win-win-win relationship. Mark is deeply committed to helping businesses across the country achieve measurable, results-driven growth through strategic, data-informed media planning and hands-on campaign coaching.
An offline marketing agency plans, buys, manages, or optimizes advertising channels that operate outside purely digital environments. Examples can include radio, television, print, direct response media, call center affiliates, and related lead-generation programs. Performance Media Strategies combines offline and online experience to connect media activity with measurable calls, leads, sales opportunities, and agreed campaign outcomes.
Talk with the team about measurable offline marketing and direct-response opportunities.
Contact Performance Media Strategies to discuss your goals, response channels, and performance-based campaign opportunities.
For immediate assistance, feel free to give us a direct call at 301.881.8333. You can also send us a quick email at contact@performancemediastrategies.com.
For immediate assistance, feel free to give us a direct call at 301.881.8333. You can also send us a quick email at contact@performancemediastrategies.com.