Media Planning Buying
Develop and manage direct-response media campaigns across major portals, ad networks, and multiple channels, with strategy, implementation, coaching, and optimization support.
Find performance-focused lead vendors that help advertisers generate qualified prospects, connect with active buyers, and improve customer acquisition. Performance Media Strategies combines online and offline media expertise with pay-per-call, live-transfer, AI voice, telemarketing, and campaign management solutions. Performance-based compensation helps align marketing investment with agreed results while reducing upfront financial risk for advertisers.
Performance-based solutions connect advertisers with qualified prospects across digital, traditional, phone, and automated marketing channels.
Develop and manage direct-response media campaigns across major portals, ad networks, and multiple channels, with strategy, implementation, coaching, and optimization support.
Reach interested consumers through radio, TV, print, internet, mobile, and call center affiliates that generate direct calls for leads and sales.
Connect qualified prospects directly with advertiser call centers in real time, helping turn lead interest into immediate conversations between buyers and sales teams.
Coordinate outbound campaigns through call center partners integrated with online and offline channels, supported by messaging, landing-page, and CRM guidance.
Use conversational AI to answer calls, qualify prospects, respond naturally, schedule appointments, and transfer qualified opportunities to sales teams.
Manage online acquisition through publisher relationships and CPA networks, including campaign strategy, media placement, landing pages, and CRM coaching.
Performance Media Strategies helps advertisers acquire customers through coordinated media, lead, and call-transfer programs. Campaign support can include strategy development, implementation, media placement, messaging refinement, landing-page efficiency, CRM guidance, and ongoing optimization. The performance-based model is designed to reduce financial risk by aligning compensation with agreed results, while connecting interested prospects with the teams prepared to serve them.
Get a results-focused partner for multi-channel customer acquisition and lead generation.
Founder Mark N. Dorf brings more than 25 years of online and offline media experience.
Performance-based compensation aligns advertiser, agency, and vendor interests around agreed outcomes.
Access publisher, CPA network, portal, mobile, call center, radio, TV, and print relationships.
Receive practical coaching on messaging, landing pages, CRM strategy, and campaign optimization.
Experienced media leadership guides performance-focused customer acquisition programs.
Founder
Mark N. Dorf is the founder of Performance Media Strategies and a media veteran with more than 25 years of experience managing and orchestrating advertising campaigns across both online and offline marketing channels. Throughout his career, Mark has built extensive relationships with direct publishers, CPA networks, content providers, ISPs, portals, and destination sites, giving his clients access to a robust multi-channel Pay Per Call network spanning radio, TV, print, internet, mobile, and call center affiliates. He created the company's performance-based model to minimize advertiser financial risk while aligning the interests of advertisers, agencies, and vendors in a true win-win-win relationship. Mark is deeply committed to helping businesses across the country achieve measurable, results-driven growth through strategic, data-informed media planning and hands-on campaign coaching.
A lead is a person or organization that has shown interest in a product or service and may become a customer. Interest can be expressed through a call, form submission, inquiry, or other response to marketing. Lead programs help advertisers attract, qualify, and connect with prospects so sales teams can follow up and pursue new business opportunities.
Talk with a performance marketing specialist about your acquisition goals.
Contact Performance Media Strategies to discuss your goals, channels, campaign structure, and performance-based acquisition options.
For immediate assistance, feel free to give us a direct call at 301.881.8333. You can also send us a quick email at contact@performancemediastrategies.com.
For immediate assistance, feel free to give us a direct call at 301.881.8333. You can also send us a quick email at contact@performancemediastrategies.com.